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Spend More To Reduce Costs.

Spend More To Reduce Costs.

According to a Deloitte’s 2016 Global Outsourcing Survey, what was the most common reason that companies outsourced elements of their business? Bear in mind that more than 85% of respondents were from organisations with over $1 billion in annual revenues. Five reason...

Always Learning – Amazon and a Book Launch.

Always Learning – Amazon and a Book Launch.

Amazon is amazing, isn’t it?! Do you admire what they do or are you cynical about what they do? Whilst launching my book Funnel Vision Selling Made Easy I’ve gotten first hand experience of just what an amazingly comprehensive offer Amazon has created and offer...

Your ideal client – my top tips.

Your ideal client – my top tips.

There’s a temptation as a business to over expand, consider yourself a market leader for one audience sector and then open up a product line or service to target another. Or maybe not even spend long enough defining your audience and just hoping your product fits...