BUSINESS STRATEGY

Am I Sales Company or am I Marketing Company?

Am I Sales Company or am I Marketing Company?

Am I Sales or am I Marketing? I blame the marketing team, they should have marketed it differently.Head of Sales I blame sales, we did 90% of the work, all they needed to do was close.Head of Marketing I’ve heard all the excuses before, the blame game when something...

Building and Sustaining Your Sales Strategy

Building and Sustaining Your Sales Strategy

Building and sustaining your sales strategy at time of adversity. Over the past few weeks I’ve taken you on a journey, explaining about the benefit of having sales within your business strategy, what this can do for you and what it’s done for others who’ve started in...

A product and a business plan.

A product and a business plan.

I have an idea, I just need $50, a product and a business plan. A son sends a letter to his dad “Dear Dad: Urgent. Please wire fifty dollars right away…” 60 years later the company he created is worth $39.1 billion. Dear Dad: Urgent. Please wire fifty dollars right...

I Don’t Have a Sales Strategy.

I Don’t Have a Sales Strategy.

I Don’t Have a Sales Strategy  Big brand company formed over 200 years ago loses 97% of its value in the space of 3 years, going from a value of £900 million to £20 million. What went wrong? Find out in this article and read about the pitfalls they faced and how you...